Discussing Tourism Dunedin – 2 August 2017

Join Tourism Industry Aotearoa for a one-day event targeted at those who want to thrive and grow in the tourism industry.

Each one-day event is a series of short, sharp and hard hitting sessions featuring a great line-up of speakers who will challenge, educate, inspire and get you thinking about tourism industry growth.

For a chance to exchange ideas on tourism – join the conversation.

Programme Highlights

A thought provoking day with a mix of keynote speakers, panel discussions and audience participation. The day focuses on three key areas:

  • The power of insight
  • A sustainable industry
  • Achieving a brighter future

The day commences at 9.30am and concludes at 3pm, with networking drinks until 4.30pm. This means that even if you live outside Dunedin, you’ll still be able to join us without the additional cost of an overnight stay. 

9.00am Registration
9.30am–10.00am  Welcome
Chris Roberts, Chief Executive, TIA

10.00am-10.30am  Addressing the future tourism growth of our region
Rotorua - Michelle Templer, Chief Executive, Destination Rotorua
Auckland - Jason Hill, Head of Tourism, ATEED
Dunedin - Ryan Craig, Destination Manager, Enterprise Dunedin
Christchurch - Caroline Blanchfield, Industry Partnership Manager, Christchurch and Canterbury Tourism

A response to TIA's opening address and insight into how your local RTO is using key tools to predict the future, lobby and address the pressures and influencers of local growth. The session will pose a number of questions that will be tackled through the day.

10.30am-11.00am  The importance and value of new product offerings
Rotorua - Russell Alexander, CEO, Hobbiton Movie Set & Farm Tours
Auckland - Jeroen Jongejans, Dive! Tutukaka
Dunedin - Trent Yeo, Executive Director / Owner, Ziptrek Ecotours
Christchurch - Paul Milligan, Chief Executive, Black Cat Cruises

A frank presentation from a business that is getting it right, winning awards, working collaboratively and activating the importance and value of new product offerings.

Morning tea

11.30am - 11.50am Positioning the industry for future challenges
Steve Hanrahan, Advocacy Manager, Tourism Industry Aotearoa

How will the tourism industry prepare itself to be a sustainable sector that still maximises its potential? This quick-fire session will discuss this core theme outlining its importance and take an industry scan of where the region is at with its future planning.

11.50am - 12.50pm How can the industry thrive and be sustainable into the future?
Workshop with Phil Tate, Consultant Futurist, Simplicitate

Breaking away into groups we will discuss our tourism future and role as custodians of the tourism experience. How do we manage growth and work collaboratively towards a sustainable future?

12.50pm Lunch
2.00pm - 2.30pm  What's next?
Chris Roberts, Chief Executive, Tourism Industry Aotearoa
Phil Tate, Consultant Futurist, Simplicitate


A no holds barred discussion that will further bring alive the workshop findings, TIA's latest views and steps the industry needs to confidently take for future success.

2.30pm - 3.10pm What are the views of the political parties
Chris Roberts, Chief Executive, Tourism Industry Aotearoa (Moderator)

In the run-up to the General Election on 23 September, we hear the political parties' views of the tourism industry.

3.10pm - 4.30pm Networking Drinks


Speaker Spotlight

Chris Roberts

Chris Roberts

Chief Executive, Tourism Industry Aotearoa

Chris joined TIA as Chief Executive in July 2014. Previously he was a General Manager at Tourism New Zealand, with responsibility for government and stakeholder relations.

Chris began his working life as a radio journalist. From senior editor roles at Radio New Zealand he moved to Parliament, which included working for the Minister of Tourism. Chris was involved in the development of the New Zealand Tourism Strategy 2010, the first attempt to have a collaborative industry strategy.

Phil Tate

Phil Tate

Consultant Futurist, Simplicitate

Phil is a strategic thinker with a passionate belief in helping people thrive in a changing world of risk and opportunity.

With over 25 years experience in large corporates to small business ownership Phil's common thread throughout has been an ongoing pursuit of change and a quest to purposefully embrace the future. Phil's overriding goal is to help people make sense of the changes around them, and through this uncover opportunities they can use to develop both as individuals and within their organisations.


Steve Hanrahan

Steve Hanrahan

Advocacy Manager, Tourism Industry Aotearoa

Steve ensures TIA members’ views are heard loud and clear. This includes talking and meeting with members and organisations whose work impacts on tourism, such as the Department of Conservation and the New Zealand Transport Agency.

Steve works to resolve issues impacting on members and ensures TIA takes a leadership role on pan-industry issues such as freedom camping and adventure tourism.



2 August 2017

Join us to exchange ideas and information on tourism New Zealand-wide, and  focus on Dunedin and the wider regions.

Register today


Registration fees include all sessions as well as morning tea, lunch, and networking drinks and nibbles.

Don’t miss this chance to exchange ideas on tourism – join the conversation.

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Terms and Conditions

By registering to join us at a Discussing Tourism event, you are agreeing to the terms and conditions, including cancellation costs, and health and safety regulations.

Not a TIA Member?

You’re still welcome to join us at the Discussing Tourism events, however preferential pricing for members is just one of the many benefits of joining TIA, the voice of New Zealand’s tourism industry. Find out more.

Member Registration

  • TIA Member – $90 +GST

Non Member Registration

  • Non-Member – $150 +GST

Payment by credit card is required at the time of registration, so please have these details handy when you complete the registration form. If you’d like to pay by invoice, please email us to discuss.

If you are a TIA member, make sure you have your user ID and password to access your preferential registration rate.

Registrations for Discussing Tourism Dunedin close at 5 pm on 17 July. After this date, please contact us on 04 499 0104 or email us


2 August 2017

Join us to exchange ideas and information on tourism New Zealand-wide, and  focus on Dunedin and the wider regions.

Register today

Delegate Information


Wains Hotel

310 Princes Street,
Dunedin 9016

Dress Code

Smart casual or business attire is recommended.

Wains Hotel, Dunedin

Thank you to our Discussing Tourism Supporter
Tourism Industry New Zealand Trust


Thank you to our Discussing Tourism Host City

TIA Strategic Partners

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